Category: Video Marketing

Video marketing can seem intimidating to many. Maybe you think it’s expensive, out of your reach, or just too complicated to add video to your marketing strategy. But the reality is that there’s never been a better time than now for small businesses to add…

Video marketing has now taken its place on the cutting edge of customer attention-getting, supplanting info-graphics and static websites. According to a Cisco White Paper, video accounted for 64% of all consumer internet traffic in 2014 and is increasing over 5% every year.

YouTube now has more eyeballs in the all-important 18-49 demographic – where almost any business will receive the bulk of their revenues – than any other media platform. If YouTube videos are not part of your marketing strategy you are simply missing out on huge…

Video marketing is a key component to any marketing campaign, but getting traction for your videos is difficult. For your videos to get attention, you must understand search engine optimization well. These three tips will maximize the impact your videos gain.

Video continues to be one of the most powerful driving forces in today’s marketing arena, equally essential for established businesses as well as startups. A recent study by Demand Metric determined that video content converts better than any other medium, yet only 15% of businesses are making…