Email Marketing
Why Harness The Power of Email Marketing For Your Practice?
Even with all the new ways to chat on your phone, studies show that 61% of customers still like to get messages from their favorite brands through email. In fact, 98% of people check their email every day.
Email marketing is a good way to keep in touch with your clients without spending a lot of money. It’s not just about sending reminders for appointments or newsletters.
With email marketing, you can create a strong relationship with your clients by sending welcome messages when they join your list; sending emails that can make them want to buy something, sending helpful emails to keep them engaged, and dividing your audience into groups for more personalized messages.
Email marketing gives you a lot of opportunities, and the best part is that you get a lot of return on your investment. For every $1 you spend on email, you get an average of $36 back.
Have you been using email marketing for your business?
QS Digital Solutions can help you get better results with your email marketing strategy. Keep scrolling to see how we do it.
How Email Marketing Helps Your Business
Build Customer Loyalty
Send Targeted Messages
Personalized messaging is critical for high engagement and conversion. With email marketing, you can segment your audience and send specific educational or promotional campaigns to them for higher conversion.
Boost Web Traffic and Social Media Following
You can use email to drive traffic to your website or social media. Engagement-driven campaigns, as well as Informational or promotional-driven campaigns can increase your website traffic.
Test your campaigns
Measure and Track Performance
Our Approach to Email Marketing
Custom Strategy
Our email marketing experts will audit your email campaigns, to find out what has been working, and what hasn’t. Then in line with your business goals, we’ll create a unique email marketing strategy for higher engagement and conversion rates.
Audience Segmentation
Segmentation is key to campaign success. If your email list is not segmented, we’ll sit with you to come up with a segmentation strategy that makes sense (e.g. dog owners, cat owners).
Campaign Design and Deployment
From start to finish, we will draft and launch your campaigns. This typically includes writing the email content, designing graphics, setting up email automation, and launching them.
Campaign Tracking and Reporting
VMG’s email expert will track your campaigns, and give you a holistic report on your campaign progress and effectiveness. We’ll also schedule an online meeting with you to go over your reports and break down the numbers mean.
Ongoing List Management
One thing that can mar your email marketing efforts is a poor list. Over time some people may no longer interact with your brand or unsubscribe. VMG will constantly manage your list to ensure you have only subscribers that are active and willing to engage.
Ongoing Strategy
We’ll keep coming up with and recommending ideas and strategies to help you connect more with your audience, and get more appointments booked.
What Our Clients Say
Ready to grow your veterinary practice and keep it thriving?
Whether you’re looking to grow your newly established business, or you want to scale your business, QS Digital has the superior strategies, and the expert team to implement those strategies
